Alex Morgan — Product Design

Analytics Dashboard

Analytics Dashboard project preview
Early wireframes and user flows

The Challenge

Process

Research

Ran usage analytics triangulation, resulting in validated insights and team alignment.

Exploration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Impact

$2.3M in incremental ARR. Since shipping, we've measured 2.1x improvement in engagement.

Analytics Dashboard

Shipping quality design requires collaboration and iteration. Recent work has shown me how . The implications matter for teams and organizations.

Conclusion

Whether you're designing a new feature, this approach resonates.